Entertainment
Netflix aims to curtail password sharing – and bring in ads
Published
4 years agoon
SAN FRANCISCO (AP) — An unexpectedly sharp drop in subscribers has Netflix considering changes to its service that it has long resisted: Minimizing password sharing and creating a low-cost subscription supported by advertising.
The looming changes announced late Tuesday are designed to help Netflix regain momentum it’s lost over the past year. Pandemic-driven lockdowns that drove binge-watching have lifted while deep-pocketed rivals such as Apple and Walt Disney began to chip away at its vast audience with their own streaming services.
Netflix’s customer base fell by 200,000 subscribers during the January-March quarter, the first contraction it’s seen since the streaming service became available throughout most of the world outside of China six years ago. The drop stemmed in part from Netflix’s decision to withdraw from Russia to protest the war against Ukraine, resulting in a loss of 700,000 subscribers. Netflix projected a loss of another 2 million subscribers in the current April-June quarter.
The erosion, coming off a year of progressively slower growth, has rattled another key constituency for Netflix — its shareholders. After revealing its disappointing performance, Netflix shares plunged by more than 25% in extended trading. If the stock drop extends into Wednesday’s regular trading session, Netflix shares will have lost more than half of their value so far this year — wiping out about $150 billion in shareholder wealth in less than four months.
Aptus Capital Advisors analyst David Wagner said it’s now clear that Netflix is grappling with an imposing challenge. “They are in no-(wo) man’s land,” Wagner wrote in a research note Tuesday.
The Los Gatos, California, company estimated that about 100 million households worldwide are watching its service for free by using the account of a friend or another family member, including 30 million in the U.S. and Canada. “”Those are over 100 million households already are choosing to view Netflix,” Hastings said. “We’ve just got to get paid at some degree for them.”
To prod more people to pay for their own accounts, Netflix indicated it will expand a trial program it has been running in three Latin American countries — Chile, Costa Rica and Peru. In this locations, subscribers can extend service to another household for a discounted price. In Costa Rica, for instance, Netflix plan prices range from $9 to $15 a month, but subscribers can openly share their service with another household for $3.
Netflix offered no additional information about how a cheaper ad-supported service tier would work or how much it would cost. Another rival, Hulu, has long offered an ad-supported tier.
While Netflix clearly believes these changes will help it build upon its current 221.6 million worldwide subscribers, the moves also risk alienating customers to the point they cancel the service.
Netflix was previously stung by a customer backlash in 2011 when it unveiled plans to begin charging for its then-nascent streaming service, which has previously been bundled for free with its traditional DVD-by-mail service before its international expansion. In the months after that change, Netflix lost 800,000 subscribers, prompting a apology from Hastings for botching the execution of the spin-off.
Tuesday’s announcement was a sobering comedown for a company that was buoyed two years ago when millions of consumers corralled at home were desperately seeking diversions — a void Netflix was happy to fill. Netflix added 36 million subscribers during 2020, by far the largest annual growth since its video streaming service’s debut in 2007.
But Netflix CEO Reed Hastings now believes those outsized gains may have blinded management. “COVID created a lot of noise on how to read the situation,” he said in a video conference Tuesday.
Netflix began heading in a new direction last year when its service added video games at no additional charge in an attempt to give people another reason to subscribe.
Escalating inflation over the past year has also squeezed household budgets, leading more consumers to rein in their spending on discretionary items. Despite that pressure, Netflix recently raised its prices in the U.S., where it has its greatest household penetration — and where it’s had the most trouble finding more subscribers.
In the most recent quarter, Netflix lost 640,000 subscribers in the U.S. and Canada, prompting management to point out that most of its future growth will come in international markets. Netflix ended March with 74.6 million subscribers in the U.S. and Canada.
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Central Florida News
Orange County Arts & Cultural Affairs Presents ‘HYPE HAIR’ Exhibit by Peppermint Sandy in Downtown Orlando
Published
2 weeks agoon
June 8, 2026ORLANDO, Fla. (FNN) — Orange County Arts & Cultural Affairs will present “HYPE HAIR,” a new exhibition by multidisciplinary artist Peppermint Sandy, in the Atrium Gallery at the Orange County Administration Center in downtown Orlando.
The exhibit will be on display from June 11 through June 25, 2026, showcasing Sandy’s wearable sculptures and mixed-media works that explore beauty, fashion, culture, and identity through the lens of Black hair and lived experiences.
Opening Reception Scheduled June 11
An opening reception will be held Thursday, June 11, 2026, at the Orange County Administration Center.
- Doors open at 5 p.m.
- Program begins at 5:45 p.m.
- Admission is free
- Advance registration is requested
Exploring Beauty, Culture and Identity
Peppermint Sandy is a multidisciplinary artist whose work incorporates fabric, hair, textiles, and mixed media to examine cultural and societal perceptions of beauty, fashion, and personal identity.
“HYPE HAIR is a series of wearable sculptures inspired by not just my relationship with Black hair, but a dedication and love letter to all Black women and girls everywhere with our hair as well,” Sandy said. “From the beginning of time, Black hair is not only art, but a form of communication.”
The exhibition highlights the artistic, historical, and cultural significance of Black hair while celebrating self-expression and identity through contemporary art.
Exhibit Information
The exhibition will remain on display through June 25, 2026, in the Atrium Gallery at the Orange County Administration Center, located at 201 S. Rosalind Ave. in downtown Orlando.
The Administration Center is open Monday through Friday from 8 a.m. to 5:30 p.m., excluding holidays.
The exhibit is presented by Orange County Arts & Cultural Affairs as part of its ongoing commitment to showcasing diverse artistic voices and cultural perspectives throughout Central Florida.
Entertainment
USF Credit Union Named Presenting Sponsor of ‘Rainbow To Your Door’ With $5,000 Challenge Match Grant
Published
3 weeks agoon
June 1, 2026ORLANDO, Fla. (FNN) — The production team behind Rainbow To Your Door announced that USF Credit Union has joined the upcoming theatrical production as its Presenting Sponsor, accompanied by a $5,000 Challenge Match Grant aimed at encouraging community support and helping fully fund the project.
The partnership reflects a shared commitment to arts, education, and community engagement across Central Florida. Organizers say the challenge grant will match community contributions dollar-for-dollar up to $5,000, helping expand public access and educational opportunities connected to the production.
Original Play Celebrates Florida’s Artistic Legacy
Rainbow To Your Door is an original stage production written by Los Angeles-based playwright Kenneth Brown. The play is inspired by the historic friendship and artistic exchange between acclaimed author and anthropologist Zora Neale Hurston and artist Jules André Smith.
Set in 1938 at the historic Maitland Art Center, the production explores the challenges, triumphs, and purpose of artists navigating a rapidly changing world while preserving their creative voices.
“This partnership represents more than sponsorship. It is an investment in storytelling, culture, and preserving the legacy of artistic voices that helped shape Florida’s creative identity,” Brown said. “We are incredibly grateful to USF Credit Union for believing in this vision and helping us create meaningful community impact through the arts.”
Challenge Match Campaign Aims to Fully Fund Production
As part of the sponsorship, USF Credit Union will provide a $5,000 Challenge Match Grant to encourage community participation and charitable giving. Production organizers say that once the matching goal is reached, Rainbow To Your Door will be fully funded.
Donations generated through the campaign will support expanded accessibility initiatives, educational programming, community outreach, and audience engagement efforts associated with the production.
“USF Credit Union is proud to support initiatives that enrich the communities we serve,” said Rick Skaggs, CEO of USF Credit Union. “Rainbow To Your Door reflects the power of culture, education, and the arts to inspire meaningful conversations and strengthen community connections.”
Production Scheduled for October 2026
Media relations and promotional efforts for the production are being coordinated by Fierce Entertainment.
Rainbow To Your Door is scheduled for Oct. 10–11, 2026, at the Timucua Arts Foundation in Orlando.
Additional information regarding ticket sales, sponsorship opportunities, and the community challenge campaign will be announced in the coming weeks.
Media Contact:
Rob Henlon
Fierce Entertainment
rob@alwaysfierce.com
For sponsorship information and production updates, visit Rainbow To Your Door.
Central Florida News
FNN Honors Teen Reporter Isabella Schmitt as She Graduates and Pursues Communications Degree
Published
1 month agoon
May 15, 2026ORLANDO, Fla. (FNN) — Florida National News proudly celebrates Isabella Schmitt as she marks an important milestone with her high school graduation and prepares to begin an exciting new chapter pursuing Communications in college.
Over the years, Isabella has represented the next generation of young voices with professionalism, creativity, determination, and passion.
Through reporting opportunities, community involvement, and media experiences, she has continued to shine both on and off camera while inspiring others through her dedication and work ethic.
Jenny Rosario, Vice President of Florida National News, praised Isabella’s accomplishments and bright future ahead.
“Watching Isabella grow both personally and professionally has been truly inspiring,” Rosario said. “She represents the future of journalism, communications, and storytelling. Her passion, confidence, and commitment to making a positive impact through media are remarkable, and we are incredibly proud of all she has accomplished.”
Rosario added that Isabella’s decision to pursue Communications in college is a natural next step for someone with such strong talent and determination.
“The world of media and communications needs more young voices like Isabella’s,” Rosario said. “We know this is only the beginning of many great accomplishments to come.”
Florida National News congratulates Isabella Schmitt and the entire Class of 2026 on this exciting achievement.
“Keep dreaming big and telling stories that matter,” Rosario added.