by Mellissa Thomas Imagine you are born and raised in a very crowded city that is no stranger to struggle. You are in such a weird location, your hometown is called the forgotten city. You bust your tail to outshine everyone, but still get overlooked, manipulated, or both, losing to someone you know did less…
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by Mellissa Thomas Everyone’s looking to be heard, and almost the same amount of people offer a way to help you do it through books and ebooks, free reports, blogs, webinars, videos, and so on. Here’s the rub: most of them are saying the same thing.…
Read moreWearshare takes the crowdsourcing concept that Kickstarter pioneered and spun it with the age-old tradition of young girls everywhere: friendship bracelets. The cool part? Facebook and Instagram are at your command; you get a QR code; and each order includes two bracelets: “one to wear, one to share,” as the company slogan goes. Wearshare…
Read moreAre you starting or running a business on a shoestring budget? If you’re like most starting ‘treps, you have question marks all around your head: How’s my cash flow? How’s my balance sheet and income statement looking? Do I have the right insurance? Am I paying my employees at or above the federal minimum wage?…
Read moreThe big three social networks (Facebook, LinkedIn, and Twitter) are in a constant fight for the top spot, but in the business world, they’re not all created equal.…
Read moreBy now you’ve probably heard the buzz surrounding mobile media and mobile marketing. If you’ve zoned it all out so far, you’ll want to tune in now. Investment firm Kleiner Perkins Caufield & Byers’ (KPCB) comprehensive annual Internet Trends slide deck boasts some staggering mobile statistics for 2013. If you enjoyed our post on the…
Read moreThe social media marketing landscape is continually changing at the speed of the human attention span. By the time you learn one social network, another one launches or becomes popular. Are you left scratching your head trying to figure out which ones best serve your business?…
Read moreShameless self-promotion is a must in your marketing efforts, but it’s easy to fall into a lull. Have you noticed that your self-promo efforts yield little, or worse, no response? Let’s guess: you dove headfirst into your self-promo strategy, right? You made the most of your networks, sharing your blog or website content on…
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